1956 DeSoto Brochure

May 3, 2003 Charlie Ruggles, Arizona, Carbuff, picked this one up from the dealer when it was new. Here's how it happened, in Chuck's words:

"In the late fall of Oct. 1955, I went to the DeSoto dealer to buy a 2DR HT as I loved the look. The salesman was not a good one and would not budge on the price and gave me a poor trade-in on my 1954 Plymouth Belvedere, which had been a late model and had the true automatic tranny (Powerflite) and the car was immaculate. I walked out with the brochure and went to the Chrysler dealer, purchased a 1956 Windsor Newport hardtop for several hundred dollars less. I drove it over to the DeSoto dealer, and told them if they wanted to stay in business they should learn to deal. I then drove out leaving the salesman amazed."

The text blocks of the brochure have been enlarged to be more legible.

About TOCMP

Some general information:

What is "the Old Car Manual Project"?

The idea is to scan manuals for old, vintage or antique American vehicles and their components and make them available on the web, for free.

Why are we doing this?

Why not? But really - one of the hardest parts of restoring or servicing old machines is getting decent technical information. Often, it's difficult, impossible or expensive to obtain. We think that this kind of information should be freely available, as a public resource for the preservation of our industrial history.

Who are we?

We are some Guys Who Like Old Iron. We can be contacted here.

Please consider supporting the Old Car Manual Project by making a donation or contributing materials.
Click here to find out more.

Index

Click on the thumbnails below to view the full-size images.